Sweet Dreams by Heba




Tips For Entering Competitions

Hello everybody! :) Interesting post today. Reading competition rules and criteria are one thing, but to hear personal experiences from those who’ve entered competitions and to get tips and advice from them is a whole other ballgame. To me, that’s so valuable :) I know alot of fellow bakers who’ve done atleast one competition, that’s why I’ve begun this blog. I want to hear from you with any advice and tips that you’re able to share.
Thanks xx

-- Heba Elalfy ***more photos at https://www.facebook.com/sweetdreamstoyou

competition cake competition cake competitions judging cake shows cake show tips and tricks


Cake Creations by ME - Mayra Estrada

Oh I would love to hear advice too :)

Sweet Dreams by Heba

I can’t wait to hear from all the talent out there.


I have done only 4 ….

Sweet Dreams by Heba

Judith, that’s plenty experience :) I’d love to hear from you.

Jarid Altmark


This is the beginning of a series of competition related blog posts, if you have any specific questions feel free to message me :)

Sweet Dreams by Heba

Thanks Jarid! Interesting read.

jen lofthouse

hi heba i only do cake international i will say firstly read the rules and read them again it must be so hard to put all the hours in and not reap the rewards ,for me i would say it is important to show different techniques but they must be done to the best of your ability .i only ever have achieved gold in the past never had a place although it would be amazing i don’t take myself to serious i love to go to see everyone’s work and meet with cake friends i have met over the years .hope this is helpful

Sweet Dreams by Heba

Yes it is, thank you xx

Suzanne Readman - Cakin' Faerie

If you are going to challenge the norm – let the judges know that this is what you are doing. E.g. you choose to do something that would typically be done using RI in sugarpaste. First impressions follow normal expectations and that first impression is very important to the rest of the judging process.

Sweet Dreams by Heba

Oh interesting, thanks for that tip, Suzanne. :)

Prima Cakes and Cookies - Jennifer

I will have to agree with jenny on the techniques aspect. If you look at 2 cakes side by and side and wonder why one cake did better than the other the judges at the shows I have been too say they look at the number of techniques that were used, how difficult the techniques are and how well they were executed. For a lot of judges color is a big thing as well.

Adelina Baicu Cake Artist

Such an interesting theme, loving all the infos and advice <3

Sweet Dreams by Heba

Thanks for your input Jen :) xx
I’m enjoying everyone’s input!


I entered CI last year. I didn’t win any prizes but I did speak to the judge who gave some really useful advise.