Cake Decorating Business

Cake design/ wedding exhibitions - tips needed.

Hi all, I have just decided to do a cook & cake salon in Toulouse in a few weeks time. This is an additional exhibition to a creative arts and crafts show which has been running for 13 years. This year they have added a complete salon dedicated to cakes, sugarcraft and other creative food mediums.

Last year they had 27,000 visitors and are expecting about 30,000 this year.

I therefore want to do a really impressive display and would be grateful for any do’s and don’ts, and any other ideas. The stand size I have is 2m by 3m so space will be cosy.

gateaux de mandy

2 Replies

I haven’t done one before but I am always drawn to the stands and displays that aren’t overcrowded or have too much going on. I would imagine that a couple of display cakes, come little samples and either a tablet full of example cakes or an album to browse would be perfect.
Let me know how it goes and good luck :)

Sue. https://www.facebook.com/fantailcakes

Thanks for that. I have a book of designs, but I think if I had them playing on a tablet, it would look more professional.Great idea.

gateaux de mandy