One of the most important things I would say is to hone your skills, decide upon your niche – which then leads you to where you can find your customers. The other crucial point is learning how to value your time and being able to price up cakes for strangers, and being confident to ask for the money that is due for your creations. I see many cake decorators who are not sure if their price is right, think that they need to compete with the local supermarket and without any selling techniques start slicing the price lower, due to embarrassment of their price and not wanting to loose the work. Getting good at the skills of first creating the product that you want to sell and then on top of that getting good at the selling of it is key.
Karen MacFadyen - London UK - http://www.facebook.com/cakecoachonline https://www.cakecoachonline.com
