Cake Decorating Business

Part 1: Things To Consider Before You Start Your Cake Business Dream

The most common questions here in CakesDecor forums are about Starting a Cake Business and Cake Pricing. There are many books and brochures about this topic over the internet already, but almost none of them are for free. That’s why we decided...

Part 2: What Kind of Business Do You Want?

Part #2: What Kind of Business Do You Want? Once you’ve established that you’d like to be in business, you need to start thinking about the kind of business you would like to be in. Although we are all in the same field, there aremany...

Part 3: Setting Up Your Business

Part #3: Setting Up Your Business There are some things about being in business which need to be done no matter what size or kind of business you are running. You’ve got to do the official paperwork for a business in order to be properly set...

Part 4: Basic Principles of Pricing Your Cakes

Basic Principles of Pricing Your Cakes Cake pricing is the thing most cake decorators and bakers really struggle with. In part this is because this is a very emotional business we are in, so we take all of it very personally and a lot of...

Part 5: Basic Marketing

Part #5: Basic Marketing Marketing is the second thing other than pricing which seems to frustrate a lot of cake business owners. We know it’s important, we know we need to do it, yet many of us seem mystified by what marketing for our...

Part 6: Social Media and Your Online Presence

Part #6: Social Media and Your Online Presence Social media has become a part of our daily lives, and it’s important for businesses to have a presence on those platforms. Social media is anywhere online where there is immediate interaction...

Part 7: Customer Service

Part #7: Customer Service Customer service is something which is vitally important to the cake industry. The products we provide are highly personal, are usually a luxury, and we provide them at a time when people are feeling emotional...

Part 8: Work/Life Balance

Part #8: Work/Life Balance When you are running a small business, it can feel as though the business has taken over your entire life. This is true of all small businesses but a little more so if you’re working from home and every time you...

Part 9: Dealing with Passion Killers: Criticism and Burn Out

Part #9: Dealing with Passion Killers: Criticism and Burn Out In a high emotion-based industry such as cake, it can be very difficult to deal with criticism. In the moment that the client tells us our cake didn’t taste good or that it did...

Part 10: Planning to Expand and Grow of Your Business

Part #10: Planning to Expand and Grow of Your Business Once things start to really move along in your business and you start to turn away business, you may find yourself thinking about expanding your business. The first thing you’re not sure...